LG G2 - Look Ma, No Side Buttons!

Singapore
September 2013
Three months after the launch of the Optimus G Pro, LG is once again setting the standards for mobile communication with its superior features. The way mobile phones are used is set to change with the G2.
At the media preview, Merlion Wayfarer had the opportunity to test out the phone. Here's what she likes:
The LG G2 has revolutionized smartphone designs by placing all the buttons at the rear of the device, making it the first smartphone to be completely devoid of buttons at the sides of the phone.
What this means...
  • Easier selfies without the awkward manoeuvring to touch an onscreen button
  • Volume adjustment is much easier during a call

Audio Zoom enables users to zoom in the sound, as they zoom in the images while video-recording. This unique feature uses three stereo mikes, which amplify sound from the specified angle and deemphasize the surrounding noise, so you can zoom in on the sounds you want to hear, and tune out those you don’t.
What this means...
  • Not only is the image enlarged, the sound associated with the area is also amplified. In a noisy environment, the ambient noise is cancelled out resulting in clear audio for videos recorded.
Equipped with a 5.2-inch Full HD display, the LG G2 has the largest display in the 2.7-inch width smartphone category. The phone’s bezel to a mere 2.65mm on the side edge.
What this means...
  • No more huge chunky phones that can barely fit into your entire palm. The G2 is remarkably light and slim and fits easily into the handbag or pocket A visibly bigger screen with the same clear image and vibrant colours found in the Optimus G

The LG G2’s in-built camera offers 13 megapixels and Optical Image Stabilizer (OIS) technology in a slim design without a protruding lens. Other notable features include Multi-point AF, to keep images in focus, and the 360-degree panorama which records a scene not just horizontally but in all 360 degrees.
Merlion Wayfarer finds it unbelievable that a mobile phone can have an optical stabilizer, a technology that has so far been limited to point-and-shoot cameras and DSLRs. Kudos, LG!
Like the Optimus G, the G2 can be used as a remote control for popular home electronic devices. What's better is that you can customize the keys of the remote control panel on the G2.
You’re not always the only one using your phone - but with Guest Mode, you can personalize a user experience for yourself or a guest, controlling which apps and capabilities are available depending on which mode you enable.
What this means...
  • Lending the phone to your children? No problem, they can use the Guest mode with the apps you want them to see.
The LG G2 will be available at major telcos from 21 September 2013.
The red carpet entrance to the event location - Merlion Wayfarer certainly feels honoured to be walking on the red carpet and included in the launch preview! 

The grand fa├žade of the entrance to the pavilion...
Members of the media testing out various features of the phone...
 

Some of the exciting new features of the phones are highlighted in these display panels...
A photo for the media - Gadgets and ladies always go together?
Live testing of the Audio Zoom feature...
The generous goodie bag...
 

Learning from the consumer instead of following a manufacturer's agenda
- A truly meaningful tagline...

 Thank you, LG!

 

More photos are available on Merlion Wayfarer's Picasa at :